Niche Laboratory Insights

Niche Laboratory Insights gives you a little bit of information about what other users of the Niche Laboratory are working on (without giving any secrets away).

Relative Niche Difficulty - Top Level Topics

The chart below shows the average (mean) difficulty rating that the Niche Laboratory has assigned to each job run in each of the 12 top level DMOZ categories.

The top level DMOZ Categories are: Arts, Business, Computers, Games, Health, Home, Kids and Teens, News, Recreation, Reference, Regional, Science, Shopping, Society, Sport and World.

All of these categories should be self explanatory although I'll mention that DMOZ has tended to dump any sites that's aren't primarily written in English into the World category. What does this mean for you? It means that if you're fluent in languages other than English, then don't forget there's often good money to be made by setting up non-English niche sites, as there's generally a lot less competition in the search results for non-English queries!

And if you're starting a niche site, I guess it goes without saying that your job is going to be made marginally easier if you pick a less competitive niche. However, just bear in mind that if you have a geniunely novel idea in a competitive niche then you stand to make really big money!

Personally I've tried and failed in the fiercely competitive property niche (despite having a really good idea), but I did rather better in the much less competitive online dating niche.

At the time of writing the Business and Computers niches are the least competitive according to this chart. It's a useful reminder that B2B and work-related niches can be very profitable. In 2002 I started a software business based on an idea I came across in my day job. The idea was related to building tools for automatically documenting application source code. I ended up selling hundreds of copies of my software, and for many years I was pretty much the market leader in this particular niche. I also found it was good selling to businesses because they tend to be better payers, and don't mind paying high prices if there is a good return on their investment. In my case the software I built saved companies many hours of manual labour.

Relative Niche Difficulty - Breakdown by Sub Topics

OK so this is a really long table but have a good look through as it may shed light on some undiscovered niches that are great to blog about.

This table shows the main DMOZ categories and sub-categories, plus some data associated with Niche Laboratory jobs in these categories.

The two data columns show:

1. Difficulty: This is the average difficulty score calculated by the Niche Laboratory for keyword searches performed for this particular niche. If you're thinking of starting a blog in this niche then a lower difficulty score is better! Look for green theromometers () as these highlight topics that should be full of undiscovered niches. Red thermometers () tell you there's plenty of competition, so just be aware that to be successful in this niche you're going to have to spend a lot of money, or come up with a really nice angle on the topic. On the other hand the more difficult niches offer rich rewards to those who can get traffic in that niche, as advertisers will be queuing up to advertise on your site!
2. Popularity: This shows how many Niche Laboratory jobs have been submitted in each topic. More hearts () = more popularity. This is a good indicator of how many Internet Marketers are active in each niche. Unsurprisingly you'll find that pets, clothing and health are particularly popular. Don't be put off by the popularity of a niche - it may also mean there's more chance of success.

Incidentially this data is constantly updated, so bookmark this page and check back from time to time.

Category	Sub-Category	Difficulty	Popularity
Arts	Chats and Forums
Arts	Costumes
Arts	Web Rings
Arts	Education
Arts	Graphic Design
Arts	Video
Arts	Digital
Arts	Design
Arts	Magazines and E-zines
Arts	Illustration
Arts	Performing Arts
Arts	Directories
Arts	Photography
Arts	Architecture
Arts	Art History
Arts	People
Arts	Weblogs
Arts	Awards
Arts	Music
Arts	Entertainment
Arts	Literature
Arts	Writers Resources
Arts	Classical Studies
Arts	Comics
Arts	Organizations
Arts	Television
Arts	Visual Arts
Arts	Movies
Arts	Animation
Arts	Crafts
Arts	Online Writing
Arts	Genres
Arts	Bodyart
Arts	Periods and Movements
Arts	Radio
Business	Cooperatives
Business	Major Companies
Business	Directories
Business	Customer Service
Business	E-Commerce
Business	International Business and Trade
Business	Transportation and Logistics
Business	Agriculture and Forestry
Business	Management
Business	Resources
Business	Business Services
Business	Materials
Business	Employment
Business	Small Business
Business	Arts and Entertainment
Business	Information Technology
Business	Telecommunications
Business	Electronics and Electrical
Business	News and Media
Business	Financial Services
Business	Retail Trade
Business	Industrial Goods and Services
Business	Construction and Maintenance
Business	Aerospace and Defense
Business	Chemicals
Business	Investing
Business	Textiles and Nonwovens
Business	Energy
Business	Accounting
Business	Biotechnology and Pharmaceuticals
Business	Automotive
Business	Food and Related Products
Business	Environment
Business	Opportunities
Business	Marketing and Advertising
Business	Education and Training
Business	Publishing and Printing
Business	Hospitality
Business	Real Estate
Business	Consumer Goods and Services
Business	Healthcare
Business	Business and Society
Business	Mining and Drilling
Business	Wholesale Trade
Business	Human Resources
Computers	Bulletin Board Systems
Computers	Organizations
Computers	Performance and Capacity
Computers	Artificial Life
Computers	Mobile Computing
Computers	FAQs%2C Help%2C and Tutorials
Computers	E-Books
Computers	News and Media
Computers	CAD and CAM
Computers	Consultants
Computers	Internet
Computers	History
Computers	Programming
Computers	Companies
Computers	Education
Computers	Desktop Publishing
Computers	Software
Computers	Open Source
Computers	Multimedia
Computers	Systems
Computers	Security
Computers	Data Formats
Computers	Hacking
Computers	Data Communications
Computers	Chats and Forums
Computers	Parallel Computing
Computers	Hardware
Computers	Robotics
Computers	Speech Technology
Computers	Emulators
Computers	Graphics
Computers	Ethics
Computers	Algorithms
Computers	Usenet
Computers	Human-Computer Interaction
Computers	Virtual Reality
Computers	Computer Science
Computers	Home Automation
Computers	Intranet
Computers	Artificial Intelligence
Games	Developers and Publishers
Games	Play-By-Mail
Games	Play Groups
Games	Puzzles
Games	Trading Card Games
Games	Gambling
Games	Online
Games	Card Games
Games	Video Games
Games	Board Games
Games	Roleplaying
Games	Dice
Games	Party Games
Games	Miniatures
Games	Game Studies
Games	Coin-Op
Games	Paper and Pencil
Games	Yard%2C Deck%2C and Table Games
Games	Hand-Eye Coordination
Health	Occupational Health and Safety
Health	Organizations
Health	Home Health
Health	Education
Health	Mental Health
Health	Aging
Health	Nursing
Health	Senses
Health	Specific Substances
Health	Pharmacy
Health	Alternative
Health	Resources
Health	Women%27s Health
Health	Reproductive Health
Health	Search Engines
Health	Addictions
Health	Professions
Health	Conditions and Diseases
Health	Senior Health
Health	Fitness
Health	Dentistry
Health	Weight Loss
Health	Beauty
Health	Nutrition
Health	News and Media
Health	Animal
Health	Medicine
Health	Men%27s Health
Health	Child Health
Health	Public Health and Safety
Health	Support Groups
Health	Teen Health
Health	Directories
Home	Emergency Preparation
Home	Urban Living
Home	Homeowners
Home	Entertaining
Home	Personal Organization
Home	Personal Finance
Home	Home Improvement
Home	Consumer Information
Home	Family
Home	Homemaking
Home	Cooking
Home	Moving and Relocating
Home	Do-It-Yourself
Home	Gardening
Home	Apartment Living
Home	Rural Living
Home	News and Media
Kids and Teens	Computers
Kids and Teens	Arts
Kids and Teens	International
Kids and Teens	Directories
Kids and Teens	Sports and Hobbies
Kids and Teens	Teen Life
Kids and Teens	Health
Kids and Teens	People and Society
Kids and Teens	School Time
Kids and Teens	Your Family
Kids and Teens	Entertainment
Kids and Teens	Games
Kids and Teens	Pre-School
News	Media Industry
News	Newspapers
News	Current Events
News	Satire
News	Colleges and Universities
News	Weblogs
News	Weather
News	Analysis and Opinion
News	Media
News	Breaking News
News	Alternative
Recreation	Living History
Recreation	Parties
Recreation	Trains and Railroads
Recreation	Tobacco
Recreation	Birding
Recreation	Roads and Highways
Recreation	Picture Ratings
Recreation	Theme Parks
Recreation	Models
Recreation	Autos
Recreation	Knives
Recreation	Drugs
Recreation	Boating
Recreation	Scouting
Recreation	Climbing
Recreation	Aviation
Recreation	Travel
Recreation	Nudism
Recreation	Radio
Recreation	Collecting
Recreation	Camps
Recreation	Guns
Recreation	Antiques
Recreation	Motorcycles
Recreation	Food
Recreation	Pets
Recreation	Humor
Recreation	Outdoors
Recreation	Locks
Recreation	Kites
Recreation	Audio
Recreation	Directories
Reference	Biography
Reference	Education
Reference	Knowledge Management
Reference	Libraries
Reference	Quotations
Reference	Dictionaries
Reference	Maps
Reference	Encyclopedias
Reference	Time
Reference	Archives
Reference	Knots
Reference	Directories
Reference	Museums
Reference	Flags
Reference	Ask an Expert
Regional	Central America
Regional	Polar Regions
Regional	Asia
Regional	Middle East
Regional	Europe
Regional	Africa
Regional	North America
Regional	Oceania
Regional	Caribbean
Regional	South America
Science	Employment
Science	News and Media
Science	Events
Science	Research Groups and Centers
Science	Organizations
Science	Educational Resources
Science	Chats and Forums
Science	Instruments and Supplies
Science	Chemistry
Science	Reference
Science	Publications
Science	Math
Science	Methods and Techniques
Science	Technology
Science	Environment
Science	Physics
Science	Directories
Science	Software
Science	Social Sciences
Science	Biology
Science	Astronomy
Science	Science in Society
Science	Anomalies and Alternative Science
Science	Earth Sciences
Science	Agriculture
Shopping	Consumer Electronics
Shopping	Office Products
Shopping	Clothing
Shopping	Directories
Shopping	Publications
Shopping	Vehicles
Shopping	Photography
Shopping	Death Care
Shopping	Weddings
Shopping	Music
Shopping	Toys and Games
Shopping	Sports
Shopping	Visual Arts
Shopping	Health
Shopping	Classifieds
Shopping	Antiques and Collectibles
Shopping	General Merchandise
Shopping	Tools
Shopping	Jewelry
Shopping	Ethnic and Regional
Shopping	Auctions
Shopping	Entertainment
Shopping	Pets
Shopping	Gifts
Shopping	Flowers
Shopping	Food
Shopping	Niche
Shopping	Tobacco
Shopping	Recreation
Shopping	Home and Garden
Shopping	Crafts
Shopping	Holidays
Shopping	Travel
Shopping	Children
Society	Activism
Society	Support Groups
Society	Transgendered
Society	Work
Society	Gay%2C Lesbian%2C and Bisexual
Society	Ethnicity
Society	Philanthropy
Society	Paranormal
Society	Disabled
Society	Future
Society	Law
Society	Genealogy
Society	Military
Society	History
Society	Relationships
Society	Issues
Society	Government
Society	Lifestyle Choices
Society	Crime
Society	Religion and Spirituality
Society	People
Society	Folklore
Society	Holidays
Society	Philosophy
Society	Sexuality
Society	Organizations
Society	Advice
Society	Subcultures
Society	Death
Society	Politics
Sports	Airsoft
Sports	Skating
Sports	Lacrosse
Sports	Racquetball
Sports	Cricket
Sports	Rodeo
Sports	Team Spirit
Sports	Gymnastics
Sports	Greyhound Racing
Sports	Fencing
Sports	Martial Arts
Sports	Wrestling
Sports	Bowling
Sports	Equestrian
Sports	Informal Sports
Sports	People
Sports	Golf
Sports	Fantasy
Sports	Tennis
Sports	Basketball
Sports	Softball
Sports	Baseball
Sports	Soccer
Sports	Boomerang
Sports	Events
Sports	Cycling
Sports	Skateboarding
Sports	Running
Sports	Water Sports
Sports	Table Tennis
Sports	Software
Sports	Darts
Sports	Motorsports
Sports	Hockey
Sports	Walking
Sports	Winter Sports
Sports	Track and Field
Sports	Adventure Racing
Sports	Football
Sports	Volleyball
Sports	Strength Sports
Sports	Paintball
Sports	Cue Sports
Sports	Netball
Sports	Boxing
Sports	Multi-Sports
Sports	Resources
Sports	Disabled
Sports	Flying Discs
Sports	Extreme Sports

 

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